Posted by Richard Kuhlenschmidt
Wed, 02 Aug 2006 02:31:04 GMT
The Journal News in White Plains, New York, has started a new parenting blog by staff writers Julie Moran Alterio and Gayle T. Williams.
“Parents’ Place is a hangout for openly discussing the A’s to Z’s of raising a child in the Lower Hudson Valley. From deciding when to stop using a binky to when to let your teenager take driving lessons, Parents’ Place is here to let us all vent, share, and most of all, learn from each other.
Leading the discussion are Julie Moran Alterio, a business reporter and mom of a 1-year-old daughter, and Gayle T. Williams, a Life & Style editor and mom to two preteen sons.>
Check it out.
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Posted by Richard Kuhlenschmidt
Thu, 27 Jul 2006 13:12:00 GMT
According to this article on paidcontent.org, “Magazines Look For Ways To Mesh Social Networking With Built-In Community”, more and more mainstream parenting magazines are taking the social networking as a mean of broadening their readership.
I quote some examples:
- Conde Nast is working on a teen destination meant to difer from MySpace and its own online efforts like TeenVogue.com.
- A 2007 redesign of MarthaStewart.com will add personalization and community features.
- Time Inc.’s Parenting Group launched momconnection.com in 2003. It has about 6,000 users who can post messages or take part in surveys and product tests. This month, personal profile pages are being added with photo posting to follow in August. It sounds like a small number but wasn’t meant to be extend the brand or add a revenue stream.
- Also on the parenting front, Meredith Corp. is expanding interactivity on americanbaby.com and increasing multimedia. A recent contest encouraged readers to send in video.
- Parents.com, due for launch in 2007, will be a parenting portal connecting Parents, Child, Family Circle and the American Baby Group.
Read the whole article here.
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