Nickelodeon starts social networking site for parents
Posted by Richard Kuhlenschmidt Tue, 03 Oct 2006 23:06:00 GMT
Nickelodeon has launched a new social networking site for parents according to this article in Online Media Daily.
The new site, ParentsConnect.com, is aimed at adults who grew up with the network at its launch 27 years ago and are now parents themselves, said Kyra Reppen, general manager of ParentsConnect.com and NickJr.com, owned by Nickelodeon parent MTV Networks.
Reppen said that the new site was part of a larger play toward parents. In December of last year, Nickelodeon purchased GoCityKids.com, a local listings site for kid-friendly activities, which now powers the local listings on ParentsConnect.com.
